All you need to know about Digital marketing

Digital Marketing is no different from simple marketing. The only difference is that it applies marketing tactics on a digital platform or online. The bottom line is that digital marketing is an evolution of marketing and it helps you make the right offer in the right place at the right time by helping you reach your ideal customers online.

Top enrolment program for Digital Marketing

At Certification Forest, you get a quality education with impeccable knowledge and empirical as well as theoretical closure. Our top-grade trainers with extensive experience in teaching and consultancy render an ideal understanding of a plethora of concepts that are the latest on the knowledge-front in the field of digital marketing.

Digital Marketing course at Certification Forest

Get certified with Certification Forest in pride. Thousands of students have been trained under us and are leading the market today with confidence.

What we offer?

Tailored according to your needs
You can choose your area of special expertise and we render you special tailored emphasis on that subject matter.

Flexible timing
You set the pace of your learning according to the availability of learning.

Personalised coaching
We lay personal attention on each student of ours by providing a highly interactive environment.

Interaction session
Each session is summed up by a question and answer session where students clear all their doubts and get through what they have studied.

Live projects
Students are taught through case studies and are made to handle live projects through which they get a practical approach.

Free tools
A large number of digital marketing and creative tools are introduced free to students.

Up to date curriculum
Our curriculum is up to date designed according to the fresh google updates.

Placement support
On completion of the course, we provide students with placement support.

What makes Certification Forest an ideal choice for a Digital Marketing course?

We are here to help you achieve your goals in the most productive and informative way possible. Our team of professional trainers are up to date with the core digital specialities covering SEO (Search Engine Optimisation), PPC (Pay Per Click), Online Reputation Management, mobile and social media marketing to Emails, Google Analytics, Google Adwords training, Facebook marketing and Content Writing which are in great demand by companies nowadays.

Get certified with Certification Forest to enhance your skills and build a digital marketing career from scratch. No matter if you’re a beginner or an entrepreneur trying to enhance online engagement, this course will help you grow.

Other main Incentives are:

  • 100% job assistance
  • Live project training
  • Updated course
  • Weekdays and weekend batches
  • 30+ course modules
  • Flexible hours
  • Professional trainers
  • Interview assistance

Curriculum

Duration: Two Months
Fast track course of One Month also available.
Class Sessions: 90 minutes on weekdays from Monday to Friday.

Digital Marketing Fundamentals Topics: Introduction to Internet Marketing | Primer of Traditional Marketing
How Digital Marketing scores over Traditional Marketing? | Planning online campaigns
Creating digital banners | Learning lead generation | Digital Moments of Truth
World Wide Web and WordPress | Domain and Hosting Configuration | Website Building
Inbound Marketing and Web Content Writing | Understanding Call to Action

Social Media Marketing with Creative Tools
Topics: Importance and relevance of various platforms | Content creation and creative tools
Social Media Marketing Strategy | Facebook & Instagram Business Marketing
Twitter Marketing | LinkedIn Marketing | YouTube Marketing

Search Engine Optimization
Topics: Introduction | Keyword Research | Competitor Research | On-page Optimization
Off-page Optimization | Google Algorithms | Audits | SEO content writing | Webmaster tools

Search Engine Marketing with Google Ads
Understanding Google Ads, Ad Objectives, Budget Optimization Targeting Options
Ad reporting, and Optimization, Pricing Models, PPC Cost Formula, Ad Page Rank
Billing and Payments Keyword Planning, Text Advertising, Ad Groups, Bidding Strategy.

Measuring and Optimizing with Google Analytics
Basics of Google Analytics: Integration of Analytics on various platforms
Dissection of Analytics: Acquisition | Organic Search Report
Segmentation | Dashboard | Analytic Reports

Learning to earn online
Personal Branding and Influencer Marketing | Affiliate Marketing | E-commerce
Secrets to pass freelancing websites tests

Content Marketing
Introduction |Content for social media |Blogging | Writing effective copies

Online Reputation Management (ORM)
ORM & its importance | Social listening | ORM Dos & Don’ts | Case Studies

E-mail Marketing
Effective Email Content | Templates | Automation | Popular Automation Platforms
Workflow creation | Automation Functions from Mail Chimp

Career Counselling
Interview process and preparation | Placement options